Golden Country Oriental Food L.L.C. and
Golden Ocean Seafood Inc. Privacy Notice

We at Golden Country Oriental Food L.L.C. and Golden Ocean Seafood Inc. (hereinafter “GC”) respect your concerns about privacy and value the trust you have placed in us. This Privacy Notice describes the types of personal information we collect, how we may use that information, and with whom we may share it. Our Privacy Notice also describes the measures we take to protect the security of the information. In addition, we describe the choices you can make about how we use the information you provide to us. We tell you how you can reach us to review and update your contact information, change your privacy preference, remove your name from our mailing list, or answer any questions you may have about our privacy practices. This Privacy Notice applies to all personally identifiable information about you collected, used or disclosed by Golden Country and Golden Ocean. We may collect aggregate information about you which does not identify you and which is not therefore personal information.

What types of information does Golden Country Oriental Food L.L.C. and Golden Ocean Seafood Inc. collect and use about me and how does GC use the information?

We collect and use information about you to communicate with you about our products, services and promotions. We also collect information to improve your shopping experience with GC. Here are the ways we obtain information about you and the types of information we obtain. We also tell you how we use the information.

Catalog

When you request a catalogue from us, you provide us with contact information, such as your name, address, phone number and email address, so we may fulfill your request. We also may ask you to provide us with information about products that interest you. We will use such information to learn about your needs and preferences and if you choose to receive further communications from GC, to provide you with information about our products services and promotions.

Purchases

When you order or purchase a GC product, you may be required to give us contact and payment information so we may process your order and for customer service. When you pay for a GC product, we will only use your payment information to fulfill your order and for other internal purposes.

Customer Service

If you contact one of our customer service representatives, we may ask you for information such as your name, address and email address so we can respond to your questions or concerns. We may retain this information to personalize your experience with us and better assist you the next time you contact us.

Other information you provide to us

Through your purchasing history, you may provide us with information such as product preferences, reasons for purchasing a product and information to help us learn more about your needs and shopping preferences. We may also use this information to communicate with you respecting products that may be of interest to you.

How may I indicate my privacy preferences?

Except as may be required in order to process a transaction or for seeking credit, you may choose whether or not to give us your personal information, and if you do, how we use it. If we request your personal information, we will tell you why we are collecting it and seek your consent. Other times we may obtain your consent implicitly by asking you to provide information with stated purposes but without any express statement of consent (such as when you order a product or request a catalogue). In other cases, your consent may be implied such as when you respond to us when it is understood that we will use the information to learn more about your needs and preferences, or your satisfaction as a customer so as to improve our products and services. In those cases your consent will be understood if you provide us with the requested information.

You may notify us at any time that you do not wish us to use your information for any purposes that are not required to complete a transaction by contacting us in any of the ways described at the end of this Notice. You may at any time withdraw or change your consent to our use and disclosure of your information or request us to delete if from our files, subject to legal and contractual restrictions and requirements related to any transaction. We will seek your further consent to any additional uses for which we have not obtained your consent previously.

What about information that Golden Country already holds?

To review the information that we currently hold about you and the preferences that you have indicated regarding our use and disclosure of that information or if you wish to change those preferences or if you wish us not to use or disclose such information, please contact our Privacy Office at (773) 847-1700 or at the address provided at the end of this Notice. Unless you have asked us not to do so, we will use and disclose any information that we currently hold about you for the purposes and in the ways described in this Notice.

How long does Golden Country Book retain my information?

We retain your information as long as it is required for the purposes identified when you provided the information or for any new purposes identified by us and consented to by you, and for any appropriate time thereafter including a sufficient time following to permit you to ask any questions regarding its use. Certain information is retained for longer periods for our internal audit and quality control purposes.

Does GC share the information it obtains about me with third parties?

GC does not share personal or purchasing information about its customers with any third parties outside GC. However, we may do so within the GC corporate family. We do share this information with service providers we have retained to perform services on our behalf, but these service providers are not authorized by us to use or disclose the information except as necessary to perform services on our behalf or to comply with legal requirements. We also may disclose information about you as required by law.

We reserve the right to transfer any information we have about you in the event we sell or transfer all or a portion of our business or assets. If the business is transferred, we will provide you with the opportunity to tell us that you would prefer that information about you not be transferred. Should such a transfer occur, we will use reasonable efforts to try to ensure that the transferee uses personal information about you in a manner that is consistent with this Privacy Notice.

How does GC protect personal information?

The security of personal and purchasing information is a high priority for us. We maintain administrative, technical and physical safeguards to protect against unauthorized disclosure, use, alteration and destruction of the personal and purchasing information in our possession. We are committed to providing appropriate security controls to protect personal and purchasing information we have about you against foreseeable hazards.

How does GC update its Privacy Notice?

GC services and promotions will change over time. This Privacy Notice will be updated periodically to reflect those changes and corresponding changes in our information practices. Whenever we revise this Privacy Notice, we will change the date on the notice to indicate when the revisions were made. We reserve the right to change our information practices and the terms of this Privacy Notice, and to apply the changed practices to all information we have about you. We reserve the right to change this Privacy Notice at any time.

How can I update my personal information and privacy preferences?

You may review and revise, correct or update any of the information that we have on file about you at any time and you may also learn how we have used it and to whom we have disclosed it. We recognize that having accurate and up-to-date information about you and your preferences is important to our ability to properly serve your interests. You may request us to change your preferences regarding our use and disclosure of your information, notify us that you do no wish to receive any further communications from us, or wish to have your information removed from our records, subject to any requirements for continued retention, such as for billing, audit or warranty purposes. If you wish to review or update your information or preferences, you may do so by contacting us using one of the options provided below.

Will I receive email from GC?

We will send you email only if you have provided us with your email address and have asked us to communicate with you this way.

What if I prefer not to receive communications from GC?

If you prefer not to receive product information or promotions from us, please contact us using one of the options provided below.

How can I contact GC?

If you would like us to update your contact information or remove your name from our mailing list, or if you have any questions or concerns about GC’s privacy practices or about your personal information, please contact our Privacy office by;

calling us at 1-773-847-1700,

or writing us at:
Golden Country/Golden Ocean
Attention: Privacy Office
2355 S. Blue Island Avenue
Chicago, Illinois 60608

We will respond to your inquiry or investigate your concern as quickly as possible.

DATED: February 2, 2006

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